2024’s Top Rated Bath Towels – A Buyer’s Guide

Does the Type of Towel You Choose Really Make A Difference For Your Skin?

Choosing the right bath towels relies on three key points: Clean and comfortable, highly absorbent and cost-effective.

Most people are likely to use full cotton or polyester bath towels, which are a popular choice because of the price, availability, or lack of knowledge. We investigated some of the top home goods companies on the market in 2024 and find out how they're changing the bath industry!

Bamboo towels are a relatively new product that has started gaining popularity this year because of their superior benefits. The majority of bamboo bath towels come with hefty price tags because of their quality, however, we discovered the company 'Cosy House Collection' that have been creating waves on social media and in the news with their high-quality bamboo towels that comes at a ridiculously low price tag!

There’s nothing more satisfying or relaxing than hopping out of the bath and snuggling into the warm, softness of a towel. Some of the most coveted towels are those made of extra plush and absorbent material.

Finally—you’ll want a bath towel that is hypoallergenic and antibacterial. We've found that 100% cotton towels aren’t very good at being either of these things and tends to hold on to dirt, dust, and bacteria until it’s washed! Unless your bath towels are being washed daily, you’re likely covering your clean body in particles when you get out of the shower and you just don’t know it.

It can be difficult to know which are the best bath towels on the market. That's why we have compiled months of research about this emerging category. We’ll show you what to look for and what to avoid when picking your perfect towel for your bathroom, and how it can help transform your bathing process

Benefits of Bamboo Bath Towels:

Hygienic & Stays Fresh

  • Natural Bacteria Fighting Properties
  • Odour Resistant

Gentle On Skin

  • Bamboo Leaves Your Skin Feeling Clean and Rejuvenated
  • Cheap Towels Often Use Synthetic Materials Which Leave Skin Irrirated and Cause Breakouts, Bamboo is Safe for Sensitive Skin

Eco-Friendly

  • Bamboo is Extremely Renewable and Green
  • We Found Bamboo Towels Dry 2x Faster and Cuts Energy Costs

Made To Last

  • Bamboo is as durable & strong as it is soft & plush
  • Fade, Shrink & Stain Resistant

What You Need In The Perfect Bath Towel Set

Taking all of the healthful attributes listed above into consideration, we've boiled down a list of four key characteristics you should always look for in a great bath towels. Try to seek out all of these qualities:

Material

When it comes to material, a bamboo-cotton blend is top of the list. Cheaper towels are often filled with polyester and microfibre. While these materials dry quickly, they do not have the plush texture or absorbent properties that bamboo and cotton combined have.

Softness & Comfort

The last thing you want to touch your body when you’re fresh out of the shower is a thin, rough sheet of fabric masquerading as a towel. Treat yourself to luxury and invest in a bamboo blend towel. The best bamboo blend towels are extra plush—even softer than Egyptian cotton—offering extra benefits while keeping you nice and cosy.

Absorbent

As we’ve mentioned, most towels are made from blends of polyester and microfibre. These towels are amazing as they dry quickly, but fail to absorb moisture, leaving you dewy and damp. Bamboo on the other hand is super absorbent, capturing liquid and wicking away moisture from the body.

Anti-Bacterial & Hypoallergenic

Traditional fabrics are a breeding ground for bacteria causing bad odours, stains, dust mites, and mould. When paired with a towel that allows them to thrive, skin problems and even illness can arise. Luckily, bamboo towels are hypoallergenic and antibacterial. The combined benefits of bamboo allow your towels to stay fresher, for longer (we found about 2x as long compared to traditional cotton towels).

What To Avoid when buying Bath Towels

A High Thread Count Isn't Always Better

Did you know that in unlike sheets, towels are measured by GSM? The higher the thread count, the better the towel, right? Actually, no (We were shocked to discover this too!) Thread count is an incredibly out-dated method for measuring cotton towels. It's actually considered to be an outdated form of measurement for gauging towel quality, most people now measure bedding by GSM (Grams per square meter).

Higher thread count (or GSM) bath towels also mean a tighter weave causing them to lose any benefit of absorption and quick-drying ability.

Chemicals

Many towels are finished with chemicals that are harmful to your skin and body. Companies process their towels with chemical finishes to stop shrinking, wrinkling, and bobbling in the wash.

Consumers often think they’re safe with any set of cotton towels because cotton is grown naturally, but some cotton is sprayed with chemicals and pesticides that carry over into the final product.

The best way to ensure your bath towel set is free of chemicals and/or harmful substances is to buy from one of the reputable brands carrying a OEKO-TEX Certifications OEKO-TEX certifies that the product has been tested for harmful substances and that they are, therefore, harmless for human health and safe to use.

TOP 5 BATH TOWELS OF 2024

Based on our own extensive research, the metrics provided by our in-house Ranking System, and consideration of thousands of reviews by Shoppers just like you, we've compiled a list of what we've found to be the top five products in this category, on the market today.

1. Luxury Bamboo Bathroom Towel Set

Total Ranking

1202 votes

9.7/10

A+

Overall Grade
  • Material
    9.7 AVG.
     9.7/10
  • SOFTNESS
    9.7 AVG.
     9.7/10
  • Value
    9.6 AVG.
     9.6/10
  • RETURN POLICY
    9.6 AVG.
     9.6/10
  • CUSTOMER SATISFACTIOn
    9.5 AVG.
     9.5/10

PROS

  • Spa-Like Plushness
  • Best Value & Quality for the Price
  • Durable & Easy to maintain
  • 90-Day, Risk-Free, Money-Back Product Guarantee
  • Excellent US-based Customer Service

CONS

  • Only Available Online
The Bottom Line

The Cosy House Collection's Luxury Bamboo Towel Set offers an incredible value featuring a luxuriously rich, resort-style feel packed with many healthful benefits. The bamboo-cotton blend is quick to absorb and wick away moisture from the body for a quick, comfortable dry after a bath.

Bamboo is also antibacterial and hypoallergenic, helping your towels stay cleaner, for longer. Say goodbye to mould, mildew, dust mites, and bacteria!

Their return policy includes a 90-day, risk-free, money-back guarantee, proving the company stands behind its products.

*Results are based on the CosyLiving Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

Learn About Our Top Pick

2. Turkish Bath Towels

Total Ranking

742 votes

9.1/10

A-

Overall Grade
  • Material
    9 AVG.
     9/10
  • SOFTNESS
    8.1 AVG.
     8.1/10
  • Value
    8.9 AVG.
     8.9/10
  • RETURN POLICY
    8 AVG.
     8/10
  • CUSTOMER SATISFACTIOn
    8.5 AVG.
     8.5/10

PROS

  • Soft
  • Turkish Cotton
  • Extra-Large Size
  • Colour Options

CONS

  • Expensive
  • Extremely Heavy
  • Only 30 Day Return Policy
  • No Live Customer Support
The Bottom Line

The Turkish Bath Towels by Turkuoise are made from very soft Turkish cotton and feature an extra-large size and multiple colour options.

Caution: This set from Turkuoise retail for around £51.06 at the time of writing, and while they are soft, it is hard to say they are better than the Cosy House.

Some reviewers also state that while being extra-large and soft, they are extremely heavy. One reviewer even mentioned that she stopped using them because they were too difficult to lift and use to dry. Turkuoise Turkish Bath Towels are a great option for those not worried about a budget.

*Results are based on the CosyLiving Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

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3. Organic Cotton Towel Set

Total Ranking

644 votes

8.7/10

B+

Overall Grade
  • Material
    8.7 AVG.
     8.7/10
  • SOFTNESS
    8.4 AVG.
     8.4/10
  • Value
    9.6 AVG.
     9.6/10
  • RETURN POLICY
    9.6 AVG.
     9.6/10
  • CUSTOMER SATISFACTIOn
    9.5 AVG.
     9.5/10

PROS

  • Thick Feel
  • Colour Options
  • OEKO-TEX Certified

CONS

  • Price
  • Loose Threads
  • Lacks Softness
The Bottom Line

Welhome Hudson was our favorite cotton sets we reviewed. However, we were definitely missing some of the features we had grown to love with the Cosy House Luxury Bamboo Towels (plush softness).

Welhome Hudson does have a variety of colours to choose from that are OEKO-TEX certified, however, customers have noted that threads have come loose in the wash and they aren’t the softest of towels.

*Results are based on the CosyLiving Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

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4. Hotel Luxury Bath Towels

Total Ranking

497 votes

8.1/10

B-

Overall Grade
  • Material
    7.9 AVG.
     7.9/10
  • SOFTNESS
    8.2 AVG.
     8.2/10
  • Value
    7.8 AVG.
     7.8/10
  • RETURN POLICY
    7.8 AVG.
     7.8/10
  • CUSTOMER SATISFACTIOn
    8.1 AVG.
     8.1/10

PROS

  • Absorbent
  • OEKO-TEX Certified
  • Variety of Sizes

CONS

  • Expensive
  • Limited Colour Options
  • Smaller than expected
The Bottom Line

Standard Textile’s cotton bath towels are pretty soft, however, they don't seem to be as large as the bamboo towels we reviewed.

Standard Textile has created great towel sets that come in varying size options. However, we just wish there were more than 4 colours offered, as other sets offer much better colour and pattern options.

If you don’t mind shelling out £94.76 (at the time of writing), this may be a great option for you.

*Results are based on the CosyLiving Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

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5. Luxury Bath Towels

Total Ranking

247 votes

7.9/10

C+

Overall Grade
  • Material
    8.2 AVG.
     8.2/10
  • SOFTNESS
    8.4 AVG.
     8.4/10
  • Value
    7.1 AVG.
     7.1/10
  • RETURN POLICY
    6.8 AVG.
     6.8/10
  • CUSTOMER SATISFACTIOn
    7.9 AVG.
     7.9/10

PROS

  • Very Soft
  • Quick Drying
  • 2-Year Warranty

CONS

  • Excessive Lint
  • Possible Shrinkage
  • Small Size
The Bottom Line

White Classic’s Luxury Bath Towels are very soft and a great pick if you're leaning towards a cotton towel.

With a classic, simple look and a 2-year warranty, this 4-piece set may be just what you need for the perfect bathroom decor.

That being said, some customers have reported excessive lint when used and washed, as well as a possible shrinkage of the decorative stitching.

*Results are based on the CosyLiving Ranking System and do not necessarily reflect typical results from the use of these products. Please visit product websites for more information.

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Samantha

Written by Samantha

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